zondacrypto Adds AS Monaco to Growing Sports Portfolio

The
cryptocurrency exchange zondacrypto revelaed today (Thursday) that AS Monaco
has joined its roster of football team partnerships. The announcement was made
official during the platform’s event in Monte Carlo.

From Football to Crypto Traders’
Hearts

Football
and finance have gone hand in hand for years. First, FX/CFD brokers recognized
this synergy, followed by cryptocurrency exchanges. zondacrypto is no
exception. The platform has now added AS Monaco, a French Ligue 1 team
performing well in the current Champions League season, to its growing roster
of partner football clubs.

The announcement
took place in the team’s home city-state during an event where zondacrypto
officially listed its previously introduced native ZND token.

The
exchange has established strong sports connections, partnering with Juventus FC
and featuring their former goalkeeper Wojciech Szczęsny, as well as recently
joining forces with Atalanta BC. Their commitment to Italian sports is further
demonstrated through collaboration with soccer legend Giorgio Chiellini and
sponsorship of the prestigious cycling race Giro d’Italia.

Let’s go Atalanta! 🖤💙#GoAtalantaGo https://t.co/KWG2rN18OW

— zondacrypto (@zondacrypto) August 14, 2024

While AS
Monaco is a French team, the region maintains a strong Italian influence, being
just kilometers from the Italian border. This focus on supporting athletes in
this European region is strategic: Italy has become zondacrypto’s
second-largest market after Poland.

Italy Becomes Second Most
Important Market for zondacrypto

In an
exclusive conversation with Finance Magnates, company CEO Przemyslaw
Kral revealed two months ago that enhanced marketing efforts through visual
presence at major sporting events, including matches and cycling events, were
key to their success.

A year ago,
Italy ranked as zondacrypto’s seventh market in terms of revenue and trading
volume. Customer numbers increased tenfold in the second half of 2023 compared
to the first half.

According
to Kral, this positively affected the exchange’s broader statistics.

“Comparing
the last half of last year and the first half of this year, the share of
payments in EUR increased by over 50%,” the zondacrypto CEO commented in a
conversation with Finance Magnates. “And users of our exchange deposit more
than they withdraw from it, the difference is around 6%.”

The newly
introduced native ZND token, launched Thursday at the Monte Carlo event, aims
to enhance the platform’s attractiveness. The token was issued in several
rounds, with public sales reaching 24.5 million ZND tokens valued at nearly €2
million, involving approximately 5,300 participants.

This article was written by Damian Chmiel at www.financemagnates.com.